Nintendo 3DS Sales Better Than Expected

Granted, Nintendo is still in the red, but an improvement in its 3DS sales has made its loss  significantly less. Between April and June, the gaming giant posted a $132 million loss in its earnings report for this year, compared to the $482 million loss at the same time in 2011.

1,860,000 units of the 3DS have been sold worldwide between the quarter of April and June, which is more than twice as much during the same period last year. This may be because of the price cut instituted in August of last year. However, the company has confirmed that they are selling the 3DS at a loss.

The reason Nintendo is still not making money is because its hardware is sold at a loss, with the plan being to make more money from game sales.
But Nintendo sees strong sales continuing into the financial year ending March 2013, expecting to sell 18.5 million 3DS consoles during that time, meaning it will return to profit (with a little help from the Wii U, presumably).

 Because the Wii is still declining in sales, only 710,000 in the April to June period compared to 1,560,000 at the same time in 2011, the Wii U is Nintendo’s Obi-Wan. Techradar has a pretty substantial preliminary review of the Wii U and what y’all can expect when it’s released.

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