Activision earned more money through mobile than any other platform during their last financial quarter – including console and PC sales combined. The news was picked up by a report from Tweaktown initially, after Activision published their quarterly financial report earlier in the week, which confirmed that throughout Q2 2022, mobile sales accounted for 51% of their total quarterly earnings, which amounts to $831 million.
A notable factor for such high earnings is the success of Diablo Immortal, Candy Crush, and Call of Duty: Mobile. It’s a figure made even more impressive when compared to other platforms. Console generated $376 million, with PC pulling in $332 million. Earnings from events such as Call of Duty League and Overwatch drew in $105 million.
The majority of the earnings came from developer King, the team responsible for Candy Crush, accounting for $684 million of the $831 million. In percentage terms, it’s roughly 82%. Plus, the report from Tweaktown further notes that Diablo Immortal helped to skyrocket their year-over-year sales by a staggering 462%.
20M demon slayers and counting. ⚔️
Log in to claim rewards like a Legendary Crest, gold, and more. pic.twitter.com/NvjcBjuCE4
— Diablo Immortal (@DiabloImmortal) July 23, 2022
In July, a report from Sensor Tower confirmed that players had spent more than $100 million on the mobile version of Diablo Immortal. This figure accounted for spending across Google Play and the App Store since the game launched on June 1, 2022. To put the earnings into more context – Diablo Immortal had been downloaded more than 20 million times at the end of July.
“In addition, we expect to continue to deliver ongoing content for various of our franchises.” said Activision CEO Bobby Kotick. He added that the company will “continue to invest in opportunities that we believe have the potential to drive our growth over the long-term, including continuing to build on our advertising initiatives and investments in mobile titles.”
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