David Cage, the director of the interactive pyschological thriller Heavy Rain spoke with Gamasutra about the need for the gaming industry to branch out into more creative and mature subject matter."I think we should have more courage in our industry and take more risks, because I think this is what the industry needs now. I mean, how many first person shooters can you make? How many monsters/aliens/zombies can you kill in games? There's a moment where we need to grow up. We need to grow up," Cage told Gamasutra. "I often think that the industry suffers of the Peter Pan syndrome. It's the fact that we don't want to grow up, so we stay kids. But there is a moment where you need to grow up as an industry. And you cannot keep up with the Peter Pan syndrome. You need to grow. And I think this is the right time," he said.
As a zombie enthusiast I don't think there are enough brain-bashing undead video games out there, but they're may be a point to his distress. Some of these game have similar characters, with similar goals, using similar weapons. Gage should point to his own success with Heavy Rain in order to make the case that developers should not be afraid to cook up something novel.